Arkansas Real Estate | Deaton Group Realty

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Little Rock AR Real Estate

What it takes to sell your home!

What it takes to sell your home!
This is not rocket science these days, but it isn’t always what you see on HGTV either.  Today’s market is a “Price War” and a “Beauty Contest”, the first time we have been in both, at the same time.
Everyone thinks their home is the best in the neighborhood, but for most of us living in a developed neighborhood or subdivision, in a home built by a generic builder, your home is most like 99% of the homes in the neighborhood in terms of features (flooring style, crown molding, trimwork, etc), and probably the same exact house as yours is every 3rd houses down the street.  It is a big ‘awakening’ when I take my sellers and show them other homes for sale in their neighborhood.  Usually, the comment is “yeah, our house is just like theirs”.
In Central Arkansas for 2012, we are experiencing a high inventory of homes for sale, which has kept us in that “buyer’s market” mentality.  I say ‘mentality’ because whether your neighborhood has a stable, declining, or increasing market, the buyers today still think it is their market.
So, what does it take to sell your home?  Focus on the main areas:  Curb Appeal, Kitchen, Bathrooms & Staging/Detailing.
The goal is to eliminate any ‘negative’ thoughts from a buyer.  Yes, ‘any’!  Why, because most people ‘overestimate’ the cost of fixup by at least double the actual amount, and if they get ‘negative vibes’ from your home, they will just go to the next one.
Curb appeal is your first priority.  If it doesn’t appeal to the buyers from the outside, it will be hard to convert them with the inside.  Not impossible, but definitely a challenge.  I had buyers recently, who didn’t even want to go inside just because the outside was not appealing to them.  Good lawn, good landscaping features, clean exterior, pickup, fresh colorful flowers, fresh mulch, etc.  Most of this is easy stuff.
Once inside, buyers go ‘ga-ga’ over kitchens and bathrooms.  To have the limited buyers choose your home over the others, look into updating plumbing and lighting fixtures in these two areas, and keep them spotless.  New cabinet knobs and hinges go a long way.  What about a fresh paint job on cabinet doors, and maybe a little effect like ‘glazing’.  It seems stained cabinets are the ‘in’ trend right now for buyer preference, with granite countertops.
Finally, stage the home.  Clean it, declutter, properly place furniture to maximize space perception and flow.  You may even have to eliminate some furniture.  Put it in storage, or move it to another room that doesn’t have enough furniture.  This would be an excellent opportunity to bring in an interior design professional.  (Insert ad here – Have I mentioned that all my clients have access to a licensed Interior Designer, at no charge.)
Buyer are different these days.  They want the perfect house at a fair market value….maybe even a little discount!

By: on August 21st, 2012 Category: Home Selling Tips, Real Estate News Tags: , , , , , , ,